BE GOOD FOUNDATION IMPACT
During her journey by bike along the Ho Chi Minh Trail, Rebecca Rusch observed firsthand the ongoing destruction created by Vietnam-era bombs dropped on Laos and surrounding areas. As a Gold Star Daughter, this journey to her father’s crash site and resting place (documented in the film Blood Road) was the genesis for the Be Good Foundation.
We provide grants to organizations on local, national, and global levels who are all using the bicycle as a tool for healing, empowerment and evolution. All our beneficiaries are tied into one or all of our key areas of focus: increasing inclusivity & accessibility to cycling, land conservation and environmental work (including removal of UXO).
Our grant application for 2023/2024 is now closed. Email us at firstname.lastname@example.org to inquire more about our next grant opportunities.
In 2023, we focused on diversifying our fundraising efforts to expand events throughout the year. We added multiple fundraising rides and brought back Blood Road Screenings to our fundraising efforts. We also put more focus on our End of Year Campaign where we raised 25% of our yearly income.
Historically 50% of our fundraising came from one event, Rebecca’s Private Idaho. We are excited to see events and funds becoming more evenly disbursed throughout the year.